The same case of flower costs you $14,280 or $17,428, depending on which person in your building is doing the counting.
Nothing about the case changes. Not the price, not the weight, not the money that left your account. What changes is how many of the hands that touched it got written down.
That gap is $3,148, on one invoice, and every dollar of it is 280E COGS allocation.
Almost every 280E conversation I have starts with the rate. Owners cite effective federal rates north of 70 percent and they are not making it up — Northstar Finance puts cannabis operators “often exceeding 70%,” with one case study walking an operator from 76 percent down to 61 percent. Nobody reduced that operator’s rate. The corporate rate was 21 percent the whole time. What moved was the line between cost of goods sold and everything else — and the IRS does not draw that line. You draw it, in March, in a spreadsheet. It is the largest discretionary number on a New Jersey cannabis return, and in a sale it is the first thing a buyer’s accountants go looking for.
So take one invoice and follow it: a $14,000 wholesale flower purchase by a Class 5 retailer, sold through the register over six weeks for $27,000. Illustrative figures, not a client file, and not tax advice.
- Carries: product cost and freight-in.
- Carries, if documented: receiving, inspecting and storing the inventory — the reseller costs allowed under Treas. Reg. 1.471-3(b).
- Carries in part: rent and utilities tied to inventory handling, supported by square footage or metered consumption.
- Does not carry: marketing, delivery to the customer, most license and tracking fees, legal and accounting, the selling half of floor payroll.
- Never carries: anything you cannot show a method for. An allocation without a method is just a number.
The invoice — $14,280
The easy part. Product cost $14,000, freight-in $280, both in inventory without an argument. If your records stop here, that is the deduction: $14,280 against $27,000 of revenue, $12,720 of taxable gross profit, roughly $2,671 of federal tax at 21 percent. You have a deduction for the thing you bought and none for the business that sold it.
The loading dock — $15,430
Somebody took the delivery, counted it against the manifest, checked labels and test results, and entered it. For a reseller those are inventory functions, not selling functions. And the rule governing a dispensary is not the one governing a cultivator: a Class 1 grower capitalizes under the full-absorption rules of 1.471-11, while a retailer works from landed cost under 1.471-3(b), a thinner menu. Receiving and inspection, tracked properly, add $1,150.
The back room — $16,370
Your vault and inventory cage occupy real square footage, and that square footage carries rent and power. The portion attributable to holding inventory is allocable. The sales floor is not. Owners here either have a measured floor plan and a defensible percentage, or they have a conversation with an examiner they are going to lose. Another $940 — and the method, not the number, is the asset. Pease Bell puts it from the other side: a dispensary cannot reclassify its marketing budget or its rent as inventory cost.
The hands on the jar — $17,428
Your staff do two jobs: inventory work — cycle counts, Metrc reconciliation, stocking — and selling. Northstar’s time study put roughly 40.7 percent of floor-staff time in the inventory-function column. Against the $2,600 of staff time this lot absorbed, that is $1,058 more inventoriable cost. The other 59.3 percent is a selling expense and 280E disallows it, which is why the split has to come from a real time study and not a guess made afterward.
The register — $17,428, and not a dollar more
Here the line closes. The $2,100 you spent getting this lot out the door — menu placement, the week-five discount, the delivery driver, license and tracking fees, the accountant — is ordinary, necessary, entirely real and entirely disallowed. Federal taxable gross profit is $9,572, so federal tax is roughly $2,010. The documented version of the same invoice saves $661 against the lazy one. A store buying $2.4 million of product a year runs about 171 invoices that size. Call it $113,000, created by nothing but bookkeeping discipline.
What a buyer does with your 280E COGS allocation
A buyer’s accountants do not read your allocation to admire it. They rebuild it, and the rebuild cuts both ways. Conservative, and they find room and keep it — one M&A analysis models a target whose 280E-adjusted taxable income runs $2 million above its EBITDA, a $420,000 annual tax difference, capitalized over five years at a 10x multiple. Aggressive, and they find exposure, returned to you as an escrow, an indemnity or a smaller number. They will also test whether you clear the threshold 471(c) runs on — $32 million of average annual gross receipts for 2026, measured across three years — because it decides which inventory method the buyer inherits.
Two footnotes that are not footnotes. New Jersey decoupled from 280E in 2023, so your state return deducts operating expenses in full — which makes it a readable map of every dollar you put below the federal line. And federal refund claims generally reach back three years from filing or two from payment, so who owns a prior-year claim is a term to negotiate. Ask your cannabis CPA and your attorney where your numbers land; I am a broker, not either one.
None of this is new ground for this page. I have written about what happens when a buyer reads both sets of your books, and yesterday about which half of a dual licensee the DEA will actually register. Same lesson in a third location. And if you want to see how the documented version reads from the buyer’s side of the table, the current New Jersey listings are where that file ends up.
Allocation is the cheapest value I can point an owner at. No new customers, no buildout, no license — a cost study, a measured floor plan, a time study. It matters at exit because a buyer prices the tax, not the revenue. Two New Jersey stores with identical sales do not fetch the same money when one hands over a documented allocation and the other hands over a guess. The documentation is the asset. If you do not know what yours is worth, that is a conversation to have before you list, not during diligence.
